These past few days, I’ve been thinking of the things I’ve done wrong (and am still doing wrong) and I put them on virtual paper, as a short list for those of you who are interested in knowing the struggles of launching a blog. These aren’t the typical ideas you would hear online, except for maybe the last one, but more like things I have discovered during my first few months on maracalli.ro.
1.Less is more.
This isn’t related exclusively to content or blog aesthetics, but it is rather a mix of everything that your site and online presence are comprised of. When I started my blog, I compared it to a lot of other blogs, way too often (I’ll go into details as to why this is also a bad thing to do later on) and I always thought that something was missing. I didn’t have Pinterest (I ended up making one, but I don’t really use it), I didn’t have a Facebook page for my blog and no google+ (still don’t). I was lacking in the ads department, I didn’t post thrice a day and I also did not have a big menu page with lots of other subpages and categories. I wasted my time trying to create the perfect thing, while majorly neglecting the quality of my content and of the blog itself. Don’t worry about not having accounts on all the social media networks, or about not posting twice a week, or your homepage not looking fancy enough. These are things that should concern you later on, and even then, never forget that your readers come for your content, not for that fancy font you want to use in your header but still can’t figure out how.
2.You will want to buy a lot of things.
Okay, maybe it’s just me and I shouldn’t generalize it, but I am just saying… I feel like my wallet has never been this empty, yet there are still so many things on my constantly growing wishlist. I follow a lot of bloggers on Instagram and I read quite a lot of style blogs, which means I get to see loads of people dressed in amazing things. Just today I caught a glimpse of a gorgeous knee-length silver skirt on my Insta feed, and I fell in love. The bad thing? I fall in love at least six times a day… Even worse, the holidays are approaching, meaning sales, meaning me locking myself up in my room and hiding my wallet. Help.
3.Wordpress knowledge is a must (this is for those of you who are looking into starting on WordPress)
Talking about not figuring things out, I wish I would have been smart enough to realize that you can’t just create a blog on WordPress and suddenly become a master at everything wp-related. I’ve had maracalli.ro for about four months now, and I still don’t know basic things. Of course, this can be fixed by either looking up things online, asking friends to teach you or by learning them yourself through trial and error (this, however, is a method I wouldn’t recommend due to the high risk of messing things up irremediably). It’s best if you know how to work with WordPress beforehand. In this way, you will be able to fix any problem as soon as it appears, without having to wait for weeks at a time just to solve a mail issue for example (like I did).
4. Being organised and managing your time properly is the key to a great blog
As you can easily tell, this isn’t a great blog (just yet!). I don’t post regularly, and I hate myself for it: I think I’ve posted only once a month up until now, which is so, so little. This happens for a number of reasons, the most relevant one being that I don’t write my posts in advance and I don’t have a schedule. I can’t stress enough how important it is to have your first post written already and outline the next two-three before launching your blog, or you will find yourself losing track of time. I promised myself that I’ll start doing that from now on, and I already have a few ideas in mind. Please, please don’t be like me and try to set a weekly/monthly number of posts and stick to it. Of course, if you at some point will write a post that won’t reach your standards, it’s best if you postpone it. Never put quantity before quality!
5.You need a photographer
There are certainly many bloggers who manage to survive by arranging their cameras by themselves and using a timer or asking a random person to take their picture every time they go out. I, however, am not one of them. I want my blog to have quality content, and for that, I need great pictures. Unfortunately, I’m not good at positioning the camera, at making sure the light hits just right or at getting that blurry effect, and my camera isn’t the best one either (not that you need a very expensive camera to be a blogger). I’m also not good at being photographed by strangers, as I am very, very shy, as stated in my last blog post. The only and, actually, the best solution for me is to have a person who knows what they’re doing take my pictures. This time, my lovely friend, Iuliana, was the one who helped me and I’m absolutely in love with the results <3.
Photo credits: Iuliana Pădurariu
Jacket : Bershka
Jeans : Bershka
Top : Stradivarius
Boots : H&M
Backpack : Tumi